Disney Sisters: Disney's PLAYMATION Announcement Event (VIDEOS)

Disney's PLAYMATION Announcement Event (VIDEOS)


Connected toys and wearable technology come together to put kids at the center of the world’s greatest stories from Disney, Marvel and Star Wars.

On June 2, 2015 in Los Angeles, CA - Disney Consumer Products introduced the world to PLAYMATION, and we recorded the entire presentation for you to see. Whoop! Whoop! 
Hear all about the future of play, where imagination becomes real and digital gets physical. The groundbreaking system of toys and wearables uses smart technology to inspire kids to get active and use their imaginations, as they become the hero or heroine of stories from across The Walt Disney Company.

Part 1 of the Presentation
In this video you will hear from:
Tom Staggs, COO of The Walt Disney Company
Leslie Ferraro, President of Disney Consumer Products
They introduce the concept and talk more about the inception of PLAYMATION.
They talk about partnering up with Hasbro on this project.
Announcement of the future PLAYMATION Line-Up:
Avengers coming in 2015
Star Wars coming in 2016
Frozen coming in 2017
And you will see the first official trailer of Disney's PLAYMATION.

Part 2 of the Presentation
In this video you will hear from:
Leslie Ferraro, President of Disney Consumer Products
Joe Quesda, Chief Creative Officer of Marvel Entertainment
Afsoun Yazdian, Director Product Management & User Experience of Disney Consumer Products
Iron Man himself
They will discuss how PLAYMATION'S Marvel's Avengers gear works and how it all fits into the MARVEL Universe, including PLAYMATION what is included in the Starter Pack and introduce some of the action figures. They talk about the ultimate villain Ultron, Avengers laboratories, other super villains like Loki, the AvengersNet App. 
They also anoounce that you can Pre-Order July 7, 2015 for arrival October 2015.

We hope you enjoy our live coverage of PLAYMATION Announcement Event powered by Disney. Next up is Part 3 of the Presentation which will give you a close up look at the Starter Pack and all of the figures and gear from Marvel's Avengers Collection. 

For more information, visit www.playmation.com.

Connect with Playmation on social:
Twitter: @Playmation

 Disclosure: We were invited as members of the media to the Disney Playmation Event. No other compensation was received. The opinions on this blog are 100% magical and 100% those of the Disney Sisters only. All photos belong to us, unless otherwise stated. Thanks for reading our blog!

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